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How To Enable Facebook Commenting On Your WordPress Website – 4 Steps

I’ve had three requests in the last month to help someone configure a website so that readers are allowed to leave comments using their Facebook profiles, so I thought I … Continue Reading →


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How To Use Facebook To Promote Your Website

Everyone tries to use Facebook to promote their website. Some people are successful, and other people are not. There is one thing, however, that separates the obvious success stories from … Continue Reading →


How to manage multiple Facebook administrators on your fan page

How to manage multiple Facebook administrators on your fan page

Creating a social media content team within your company is one of the best ways to generate a high volume of posts for Facebook, Twitter, and other social networks.  Most … Continue Reading →


Why Google+ Will NOT Kill Facebook

Whenever a new social networking product is launched, the question of whether it will KILL its rivals always comes up.  But for those of you who are loyal to Facebook, … Continue Reading →


The revolution in social media

A lot of people think that all the different social media platforms (Facebook, Twitter, LinkedIn, Flickr, etc.) are more complicated than they really are.   Every social media platform, however, has … Continue Reading →


8 things you need to know about Facebook’s plans to take over the world

“Today, the Web exists as a series of unstructured links between pages.” - Mark Zuckerberg “Even when you’re…at www.washingtonpost.com, you are essentially on Facebook.” - The Washington Post Privacy Policy If you haven’t heard … Continue Reading →


How to avoid “chattering” in your social media strategy

The enemy of a good social media plan is chatter.  Chatter is what gives ALL social media a bad name.  For example, if a major nonprofit or school were to … Continue Reading →


Can Twitter or Facebook really boost your search engine optimization (SEO)?

One huge myth is that if you use Twitter or Facebook to link to your website from your status updates, you’ll increase your Google PageRank (in other words, your website … Continue Reading →


Eight things you need to know about Google Buzz

Google launched Buzz 13 days ago, and after spending some time getting to know it better, I wanted to write a quick introduction for people who are still wondering (a) … Continue Reading →


How schools should approach “online community building”

A few years ago, it was very fashionable for schools to invest heavily in building custom social networks that were designed for their alums to use.  The upside of building … Continue Reading →