by Will Marlow | Aug 28, 2018 | AdWords, Digital Marketing
Every week a different member of our agency gives a presentation to the full team on an interesting digital marketing topic, and our Ad Platform Manager, Dubravka, recently gave a great presentation on “attribution modeling” that we wanted to share,...
by Will Marlow | Mar 19, 2018 | AdWords, Digital Marketing
If you are worried about what GDPR (the General Data Protection Regulations from the EU that take effect May 25, 2018) means for your business, we are here to help. First, you are not wrong to be concerned. The penalty for noncompliance on GDPR is outrageously high:...
by Will Marlow | Mar 14, 2018 | Digital Marketing
We wrote a huge blog post about how to understand and prepare for GDPR. That blog post is longer than we usually write, and we wanted to do a condensed version to help people quickly get to the point of how GDPR impacts them, and know whether they are ready. If you...
by Will Marlow | Aug 10, 2017 | AdWords, Digital Marketing
A lot of people want to know what tools we use for managing AdWords accounts, and also for doing SEO work. If you want a full list of all the tools we use, you can see this marketing toolbox that we update regularly, but if you just want to see the tools we truly...
by Will Marlow | Feb 14, 2015 | Digital Marketing
You may have noticed that I have been quiet on social media and this blog recently. I’ve been hard at work on two things: (1) managing client accounts, and (2) preparing for the launch of Will Marlow Training, which is where I will provide online training in...
by Will Marlow | Aug 2, 2014 | Digital Marketing
If you have only have 11 seconds to spare, and you desperately want to know the most important lesson about landing page optimization, then I suggest you follow Jerry Seinfeld’s advice: “One click that’s it! You need me to click twice? I...
