by Will Marlow | Jan 26, 2010 | Original Blog
Here is the most helpful advice I’ve received so far on blogging. Some points seem to contradict other points, but I’ve found it all helpful when taken together. 1. If you’re a true novice, start with a Twitter account, and just post...
by Will Marlow | Jan 5, 2010 | Original Blog
Proctor & Gamble, currently the world’s 8th largest corporation and over 170 years old, was the first company to put a toll-free 1-800 number on all of its product packaging. The first year after doing so, it received 200,000 phone calls from customers...
by Will Marlow | Dec 31, 2009 | Original Blog
A reader pointed out that I referred to something in a called “A/B testing,” but I did not define it. Essentially, A/B testing is something you do when you are re-designing a web site or building new software, in order to find out if a new change...
by Will Marlow | Nov 6, 2009 | Original Blog
The three most common measures of influence on Twitter are: (1) How many followers you have(2) How often someone re-tweets or mentions you in their own Tweetsand (3) How many times people click on your shortened URLs, which contain useful analytic data (this is my...