by Will Marlow | Feb 14, 2015 | Digital Marketing
You may have noticed that I have been quiet on social media and this blog recently. I’ve been hard at work on two things: (1) managing client accounts, and (2) preparing for the launch of Will Marlow Training, which is where I will provide online training in...
by Will Marlow | Aug 2, 2014 | Digital Marketing
If you have only have 11 seconds to spare, and you desperately want to know the most important lesson about landing page optimization, then I suggest you follow Jerry Seinfeld’s advice: “One click that’s it! You need me to click twice? I...
by Will Marlow | Mar 10, 2013 | AdWords, Digital Marketing
Google has made it very easy to verify whether a Google Partner has really passed all the necessary tests. They have made it possible to create a link that shows all the tests that an individual has passed, the date they took the most recent tests, and the date that...
by Will Marlow | Mar 3, 2013 | AdWords, Digital Marketing
As of yesterday, there are now six Bing Advertising Accredited Professionals in Virginia, including Will Marlow, LLC. You can now find us included in the Microsoft-Bing “Find a Pro Directory.” Many businesses never make it beyond Google, but this can be a...
by Will Marlow | Jan 26, 2013 | Digital Marketing
Most of my clients know that I love Google Analytics (which exists in order to tell you WHO-WHAT-WHEN-WHERE-HOW people use your website. But I hate the standard, out-of-the-box-off-the-shelf-one-size-fits-all reports that come with Google Analytics. If you want to...
by Will Marlow | Dec 12, 2012 | Digital Marketing
A lot of people don’t realize it, but any Facebook user can download their personal Facebook data at any time in a big ZIP file. I discovered how to do this because I recently decided to delete my Facebook profile, because I wanted to focus only on the Facebook...