by Will Marlow | Mar 11, 2010 | Original Blog
There are lots of awesome free tools on the Internet. And since I feel like I’m always recommending that people use free tools whenever possible, I thought I would lay out the case for paying money for certain tools. In my opinion, you should pay for...
by Will Marlow | Mar 9, 2010 | Original Blog
Two things are important in a URL shortening service: (1) you don’t want the links to ever “expire” (unless you do want this to happen) and (2) you want the link shortening service to provide some amount of analytics. This is why bit.ly is currently...
by Will Marlow | Mar 9, 2010 | Original Blog
I just noticed that I was quoted in about Toyota’s social media strategy. I was interviewed because of my background cofounding AlumniFidelity, which helps schools and nonprofits execute modern online fundraising campaigns, as well as for my former...
by Will Marlow | Mar 8, 2010 | Original Blog
Photography and videos are tremendously important for communicating on the Internet. Why? Because people do not want to read online. People consume information on the Internet primarily through videos and pictures, not written words. You can...
by Will Marlow | Mar 6, 2010 | Original Blog
When it comes to building a website or any type of software, it’s important to make as few assumptions about how you think people will use your product as possible. (This is especially important if you want to be taken seriously by veteran software...
by Will Marlow | Mar 5, 2010 | Original Blog
I write this blog in order to help non-technical people who want to understand technical things. I do this because in the last five years, the line that separates technical and nontechnical roles has blurred for lots of people. Take journalists for...
