by Will Marlow | Jan 24, 2010 | Original Blog
One book I highly recommend for learning about how to design a usable website is Don't Make Me Think by Steve Krug. This book should be your starting point if your job depends on you understanding the fundamentals of maintaining or designing a functional website....
by Will Marlow | Jan 23, 2010 | Original Blog
When you get ready to do a new business venture of almost any kind, you should expect a lot of people to ask, "Isn't somebody already doing that?"The answer is: I hope so. If no one is doing it, or planning it, or offering a different version of it,...
by Will Marlow | Jan 22, 2010 | Original Blog
One great thing about my job is that I regularly get approached by nonprofits that are doing really cool things, and I sometimes get to become involved in their projects, which is both rewarding and educational. Yesterday I spoke with someone who I was introduced to...
by Will Marlow | Jan 21, 2010 | Original Blog
According to my hero Steve Krug, who wrote the classic book on how to design a “usable” website, Don’t Make Me Think, the same three things happen every time you conduct “user testing”: 1. You confirm some things you already knew. 2....
by Will Marlow | Jan 20, 2010 | Original Blog
A lot of people who are very knowledgeable and experienced at leveraging Twitter do not understand the point of the “Retweet” button that Twitter launched last year. It doesn’t make sense to them for a number reasons, including: 1. It was...
by Will Marlow | Jan 19, 2010 | Original Blog
When John Irving writes a novel, he always starts out with the . Once he knows the ending in detail, he begins writing all the parts of the story that lead to the ending. This writing method reminds me of the business method that lots of entrepreneurs...
