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Here we share insights, tips, and updates on a wide range of marketing-related topics. Whether you’re looking to stay ahead in your industry, learn something new, or simply enjoy reading about the latest marketing trends, you’ll find something interesting.
Explore our latest articles below.
A Minor Bug In Google AdWords
Even with all of Google's resources, talent, and money, it's good to remember that even Google has bugs and glitches, as you can see below. For the last two years, at the end of every month, I've received an invoice for certain AdWords accounts that have a "due date"...
Why Your Website Is Not a Lead Source
I look at a lot of marketing dashboards, and one of the most common mistakes I see is this: website is often listed as the number one source of leads, sales, opportunities, or revenue. But tracking your website as a "source" is actually a bad practice, and you should...
The Best Three Options for B2B Advertising on YouTube
If you are a B2B company that is planning to launch a YouTube campaign, you need to be very careful about how you do your targeting, but there are three YouTube advertising options I would highly recommend using to reach B2B leads and customers. Nurture Your Repeat...