by Will Marlow | Jun 27, 2011 | Original Blog
One thing that bloggers struggle with is the challenge of making their blog more memorable to first-time visitors. One of the most useful metrics you should be tracking in Google Analytics is how many “return visitors” you are getting. If you...
by Will Marlow | Dec 24, 2010 | Original Blog
Lots of people like to send out E-Newsletters that have a big pretty image and zero text. If you like to send out E-Newsletters like that, a lot of people will see nothing but a blank email, like this one. (It’s a very successful E-Newsletter if you...
by Will Marlow | Dec 14, 2010 | Original Blog
This is pretty much how I feel about marketing.Soon, I’ll explain why I’ve sent this blog into temporary hibernation recently.Will Marlow is a blogger in DC. Follow him on Twitter here.
by Will Marlow | Nov 4, 2010 | Original Blog
If you’re responsible for handling online communications and marketing for any organization, you need to understand both marketing and technology.Case in point: an election was held on Tuesday. Some of the races in Virginia were very close, including one...
by Will Marlow | Oct 28, 2010 | Original Blog
Your website will reflect your personality. (Whether you want it to or not.) If you are a careless person, your website will be sloppy. If you’re an artistic person, your website will be unique. If you’re an angry person, your website will be...
by Will Marlow | Oct 21, 2010 | Original Blog
When it comes to online reputation management, five years ago you only needed to deal with Google search results. Facebook and Twitter, however, are soon going to drive more traffic and “click-throughs” than Google, if they haven’t already...
