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Here we share insights, tips, and updates on a wide range of marketing-related topics. Whether you’re looking to stay ahead in your industry, learn something new, or simply enjoy reading about the latest marketing trends, you’ll find something interesting.
Explore our latest articles below.






LLM SEO Explained: How to Get Your Content Cited in AI Tools
Traditional SEO was built for ranking pages. But today’s LLM-driven search is built for retrieving passages.In tools like Google AI Mode, ChatGPT, Gemini, and Perplexity, users no longer search with simple keywords. These LLMs, or Large Language Models, are using...

The Shift Towards AI in Marketing
(Photo by Solen Feyissa on Unsplash) Artificial intelligence (AI) is revolutionizing marketing with tools like ChatGPT, Gemini, and others. Google predicts that the shift towards AI will be more impactful than the shift from desktop to mobile. These tools...

The Why and How of Google Ads Account Verification Process
You’ve got an email notification from Google that you should start your Google Ads account verification process. Now what?It is a standard procedure in which Google tries to match the account with the company and the billing information.The process is...