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Here we share insights, tips, and updates on a wide range of marketing-related topics. Whether you’re looking to stay ahead in your industry, learn something new, or simply enjoy reading about the latest marketing trends, you’ll find something interesting.
Explore our latest articles below.
Know your audience
My business partner and I released a video "introduction" to our startup last week. You can watch it embedded below. A common response to the video that we heard from people who we respect was this: it's too long. I'd love to hear your opinion on this in the...
Don’t forget about your launch party
"Like babies, products get the most attention when they're new." David Ogilvy Seth Godin regularly writes blog posts that are so good that it's worth writing reactions to them. He did that the other day, when he wrote about the danger of premature shipment. He...
An introduction to the Clean Social Media Methodology
I'm writing a series of posts that I'm titling, "The Clean Social Media Methodology," and this blog series is my attempt to introduce people to a very simple way of approaching social media marketing. I chose to call this the Clean Methodology for two reasons....