Welcome to My Blog
Here is a basic blog layout with a right sidebarFinally…the new website for Will Marlow, LLC!
Today I have officially launched the new website for Will Marlow, LLC. I created this new design because I have expanded my consulting business, and I needed a website that reflects all of the services I provide, and how they are related to one another. At the...
Google Trusted Photographer (Certified)
Google sent me a nice "badge" below to certify the fact that I'm a Google Trusted Photographer. You can find much more information about my work as a Google Photographer over on my panoramic photography website.
Digital marketing isn’t all about digital
As a digital media consultant, I spend most of my time on digital marketing issues. And ever since I received my Google AdWords certification from Google, I've been spending an increasing amount of time on paid search advertising. But it's important to...
Why I’m not using Posterous for my new blog
As most of you know, I'm a huge fan of Posterous. I think it's a great blogging platform. And for photo sharing it's top notch. So, you might be wondering why I'm not using Posterous for my new photography blog, since I'm such a big fan. Here's why. I'm certified...
My next big project (and my new blog)
April was a big month for me. I launched a new blog, and started a new business project. The new blog is all about photography, and so is my new project. Specifically, I became a Google Trusted Photographer in April, which means I am now creating virtual tours of...
How to manage multiple Facebook administrators on your fan page
Creating a social media content team within your company is one of the best ways to generate a high volume of posts for Facebook, Twitter, and other social networks. Most of the time, you won't be successful if one person alone is supposed to create 100% of the...
Event Photography
Since 2009, I have periodically served as the photographer for several Northern Virginia charities. Here are some of the events I've covered: October 17, 2009: Reston Interfaith Help the Homeless Walk November 21, 2009: Reston...
Get More Out of Social Media By Using Simple Incentives
"Give me enough medals, and I'll win any war." "A soldier will fight long and hard for a bit of colored ribbon." -Napoleon Bonaparte If you want to know why some people are able to achieve their marketing goals using social media, and other people are...
How to Use Mythology to Create a Great Brand Experience
Marketers can learn from ancient mythology.For example, we learn from Joseph Campbell that in just about every culture, a God cannot be reduced through multiplicity. The God can show up in thousands of places, and in thousands of forms, simultaneously...
This Is the Only Thing That’s Free About Social Media Marketing
People often think that social media is attractive because it's free. But this is a simple misconception. Social media isn't free. Social media simply scales for free, but it won't scale at all without an upfront investment. Just look at Rebecca...
Data-Driven Training
We created Royku to train marketers in data-driven marketing.